What’s on offer.

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Impact-driven strategies to craft opportunities from challenges, create innovative connections and foster engagement.

Creative Problem Solving

 

Up against an obstacle you aren’t quite sure how to tackle?

Creating, developing and rolling out your organization’s strategy is my jam. With over 10 years of experience getting idea to action, turning a challenge into an opportunity, I work creatively with the resources on hand to set you up with a game plan for success.

Experience:

  • Developed a new community-based approach to fundraising which better connects charities with aligned funders, Because Communities

  • Streamlined processes, procedures and budget to maximize impact and resource efficiency, The Hong Kong -Canada Business Association - Vancouver Section

  • Created local community programming initiatives to provide local businesses with the information, contacts and resources needed to expand internationally, Calgary Economic Development

Stakeholder Engagement

 

Looking for new and inventive ways to engage?

Leverage your organization’s value-add to create and maintain lasting connections with stakeholders. Using storytelling and effective communication, I can help connect the dots between the organization’s offering and it’s desired audience.

Experience:

  • Created COVID programming and communications strategy for high-end donors, McGill University Goodman Cancer Research Centre

  • Built multi-year corporate partnerships with local, national and international stakeholders, The Hong Kong-Canada Business Association

  • Wrote copy and content for various mediums including websites, events, emails, business and strategic plans, scripts, and marketing materials

  • Engaged third party providers (affiliate programs, membership management software and donor platforms) to track, communicate with, and engage stakeholders

Strategy Sessions

 

Need a brain to pick or another set of eyes on something you’ve been working on?

Whether it’s generating new ideas, a read-through of your work, or providing some insight on something that has you stuck, tap into my imagination and experience. As a friend once said, turn that brain”storm” into a brain”bloom”.

Experience:

  • Crafted long and short term strategic initiatives for tech, not-for-profits, economic development and charities

  • Led market research and growth strategy for a South American tech startup, Wideo

  • Created a pricing strategy and new market assessment for European consumer packaged goods company, Kühne

A few samples of my work.

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If I hear the words “but we’ve always done it this way”, I know it’s time to embark on an adventure.